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Our Work

Our Work

THE LABS KIND
OF WAY

Social Media Entertainment and Modern Advertising

Videos on social media platforms such as TikTok and Instagram have been ridiculed for too long: Allegedly, they lack professionalism and duration and therefore cannot compete with established moving image formats. Current statistics paint a different picture: 14 to 21-year-olds dedicate one quarter of their time spent on video content to Youtube and social media platforms*. This newest form of entertainment is on its way to overtake tv and streaming. Videos on social media are more than nice to have – they are the entertainment of the future!

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Talents
0
Mil. Followers
0
Customers
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Campaigns

40

Talents

32,7 

Mil. Follower

350

Customers

1700

Campaigns

“Labs Management puts trusting business relationships first and connects only matching products, brands and creators.“

Lukas Kuntzsch-Kunow, Managing Director

Lukas Kuntzsch-Kunow, Managing Director

Advantages for Advertisers

The advantages for advertisers are plenty: Exclusive product placements are seamlessly sewn into the feed of our content creators. This increases a brand’s trustworthiness and generates desire among followers. The outcome is maximum authenticity which both sides benefit from. Additionally, just like in other digital marketing segments, the campaigns are measurable, scalable and tailored to the specific target group.

Talent Management as a trusting business relationship

Creators constantly need to make new and authentic content available to their followers to stay relevant and successful. Therefore, Labs Management sees itself as its talents’ partner. We do not only negotiate matching advertising cooperations and help with seeing them through, but also develop our talents’ brands holistically. Doing so, we prioritize regular performance insights, advice on content development, preselection of potential advertising cooperations and setting of development goals.

“It is particularly important to us to find a personal level that enables a trusting cooperation.”

Julien Arnold, Managing Director

“Transparency fosters trust which is very important to us. Therefore, we aim to be as transparent as possible. Our talents are partnered with competent talent managers who offer them insights into negotiations. Additionally, they are granted full access to their @labs.management e-mail address.“

Julien Arnold, Managing Director

Wir wissen, dass Transparenz eine große Rolle spielt. Unsere Talents erhalten den
kompletten Einblick in alle Verhandlungen und mit den Talent Manager:innen kompetente Ansprechpartner:innen. Voller Zugriff auf die eigene @labs.management E-Mail-Adresse
lässt keine Geheimnisse entstehen.

Only those who create new and authentic content for their followers will remain successful in the long term.

Our
Partners

SEBASTIAN MEIERWERK

„Die Zusammenarbeit mit Berlin Labs ist unkompliziert und professionell. Unsere Kampagne war ein großer Erfolg.“

Durex

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