Welcome to Labs, where we redefine management – combining efficiency with a personal touch..
Our two specialized teams — Partnerships and Talent Management — work hand in hand. While the Talent Managers focus on the strategic growth and long-term development of their creators, the Partnerships Team maximizes revenue through carefully curated brand collaborations, resulting in an unmatched outbound performance.
We rely on the CRM platform Salesforce to minimize errors, streamline communication, and provide a comprehensive overview of all tasks and workflows. A well-structured team behind both sales and operations is our secret ingredient — something a one-person show simply can’t offer.
For us, transparency means more than just access to an email inbox. Through Salesforce and our dedicated creator app, our talents have full visibility into all relevant data, documents, and ongoing processes at any time. No more error-prone Excel sheets — everything in one centralized place.
Our scale also gives us a stronger negotiating position with clients. Agencies prefer bundled creator bookings through larger partners rather than coordinating with countless smaller management agencies. We often receive a campaign budget and strategically pitch multiple Labs creators as part of a tailored campaign package.
As for the perceived advantages of smaller management agencies: personal relationships are important, but success often leads to overload and a lack of structure. At Labs, we combine a personal approach with the efficiency, infrastructure, and scale that only we can offer.
We place great importance on giving our talents full transparency throughout every negotiation. With dedicated Talent Managers as trusted points of contact and unrestricted access to our creator app, they always have a complete overview of all relevant information.
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